Stellaris Boardroom turns scattered updates, KPI packs, CRM exports, and founder notes into a clear investor narrative with every important claim connected to its evidence.
01 / Company context
NorthstarOps has enough traction to create signal and enough moving parts to make founder-led reporting painful.
Post-seed growth is healthy. A product launch slipped five weeks, churn risk is emerging in smaller accounts, and the founder needs precise help with an enterprise hire and buyer introductions.
02 / Source pack
Boardroom works across the material a founder already has. Select a source to inspect the fictional evidence behind this update.
northstar_kpis_june_2026.xlsx · uploaded 2 Jul
| Metric | May | June | Change |
|---|---|---|---|
| ARR | £1.21m | £1.32m | +9.1% |
| MRR | £101k | £110k | +£9k |
| Net revenue retention | 108% | 106% | −2pp |
| Logo churn, monthly | 0.8% | 1.7% | +0.9pp |
| Gross margin | 78% | 79% | +1pp |
| Segment | Qualified | Late stage | Movement |
|---|---|---|---|
| Enterprise | £1.12m | £410k | +18% QoQ |
| Mid-market | £610k | £180k | +7% QoQ |
| SMB | £110k | £24k | −14% QoQ |
| Metric | June actual | Plan | Variance |
|---|---|---|---|
| Cash balance | £3.04m | £3.00m | +£40k |
| Net burn | £178k | £191k | −£13k |
| Runway | 17 months | 16 months | +1 month |
| Headcount | 24 | 26 | −2 hires |
03 / Before and after
This is not a tone edit. Boardroom changes what the reader can see, question, and act on.
Hi everyone, hope you are well. June was another busy month at NorthstarOps and overall things are moving in the right direction.
ARR is now £1.32m, up from £1.21m. MRR is £110k, NRR is 106%, gross margin is 79%, and pipeline is £1.84m. Burn was £178k and we have around 17 months of runway.
We signed two good customers and the enterprise pipeline is looking promising. A few bigger conversations are progressing, although sales cycles continue to take time. We are staying focused on quality.
Dispatch Intelligence is nearly ready. We decided to take a little more time to make sure the launch is strong, so this will now go live in July. The team has made a lot of progress and feedback is positive.
Customer conversations have generally been encouraging. We have a couple of renewals to work through, but nothing that changes the overall picture.
We are hiring across sales and engineering, so please send good people our way. It would also be helpful to meet more enterprise buyers in field services.
Thanks as always for the support. Lots to do, but we are excited about the next few months.
June combined strong new business with two execution issues we are managing directly. ARR reached £1.32m, up 9.1% month on monthKPI-02, helped by two annual contracts that were expected in JulyFN-01. Dispatch Intelligence moved five weeks to 29 July while we harden enterprise permissionsPR-04. Three SMB renewals representing £42k ARR are now at riskCS-06.
We have two specific asks: hands-on enterprise sales leader candidates, and introductions to operations leaders at UK field service businesses with 250+ field employees.
We are pleased with the direction of travel, clear about where June flattered the trend, and focused on turning enterprise demand into repeatable conversion.
Click the after draft to edit · Founder remains in control
04 / Synthesis layer
The draft is produced through staged interpretation: extract, compare, connect, qualify, then ask the founder to confirm.
Every material statement remains traceable to company evidence or a visible inference.
Metrics, events, dates, decisions, risks, and founder intent.
Period movement, plan variance, prior commitments, and contradictions.
Evidence strength, inference boundaries, and confirmation needs.
ARR increased £110k, enterprise pipeline expanded, the product launch moved five weeks, and three SMB renewals became exposed.
Growth is real but flattered by timing. Enterprise demand is stronger. Product readiness and segment-level retention now determine July quality.
9.1% monthly ARR growth included two July contracts pulled forward. NRR softened 2 points as smaller-account usage and retention weakened.
£42k ARR at renewal risk, July pipeline conversion, and the remaining security gate on Dispatch Intelligence.
Introduce a hands-on enterprise sales leader and UK operations buyers running 250+ field employees.
Four statements require founder judgment before export. They remain explicit rather than being smoothed into false certainty.
05 / Investor-ready output
The final voice is still the founder’s. Boardroom supplies structure, interpretation, evidence, and the questions worth resolving.
June combined strong new business with two execution issues we are managing directly. ARR grew 9.1% to £1.32m, helped by two annual contracts pulled forward from July. We moved Dispatch Intelligence from 24 June to 29 July to harden enterprise permissions, and three SMB renewals representing £42k ARR are now at risk. Enterprise demand is strengthening; our priority is converting it without losing discipline on product readiness or retention.
Growth: ARR increased from £1.21m to £1.32m. Two larger annual agreements closed earlier than forecast, moving revenue from July into June. We see this as healthy execution, but July will give us a cleaner read on underlying monthly momentum.
Retention: NRR declined from 108% to 106%, while monthly logo churn rose to 1.7%. The movement is concentrated in smaller accounts with seasonal field teams. We are validating whether that pattern is segment-specific before changing packaging or customer success coverage.
We moved Dispatch Intelligence from 24 June to 29 July. During design-partner testing, enterprise customers made clear that regional permissions were a prerequisite for deployment. We chose to finish that control and add onboarding telemetry before general release rather than launch into avoidable adoption friction.
The revised plan has one remaining gate: security review by 18 July. Two design partners have been informed, no signed contract depends on the original June date, and the team currently has 80% confidence in the revised release.
Qualified pipeline is £1.84m, led by £1.12m in enterprise opportunities. The enterprise segment grew 18% quarter on quarter while SMB pipeline declined 14%. This is directionally consistent with our tighter ICP focus, although we are separating that effect from seasonal procurement timing before claiming a repeatable improvement.
Late-stage enterprise pipeline is now £410k. Our constraint is senior, hands-on sales capacity: the founders still lead every material deal, which supports conversion today but will not scale through the next stage.
SMB retention. Three renewals representing £42k ARR are at risk after usage declined. Customer Success has scheduled workflow reviews, and we are testing a seasonal reactivation playbook before changing the product or pricing.
Product date confidence. The 29 July release depends on security review by 18 July. Scope is frozen, twice-weekly readiness reviews are in place, and there is no customer contract tied to the date.
Enterprise conversion capacity. Founder-led selling is becoming the bottleneck. We have opened a Head of Enterprise Sales search with a narrow operator profile.
Enterprise sales leader candidates. We would value introductions to hands-on UK-based leaders who have personally sold £50k–£150k ACV vertical SaaS and are comfortable building the motion before hiring a team.
Enterprise buyer introductions. Please introduce us to COOs, Operations Directors, or Transformation leaders at UK field service businesses with 250+ field employees, particularly facilities management, utilities contractors, and infrastructure services.
June strengthened our conviction in the enterprise direction while making the next operating constraints clearer. We are not reading one strong revenue month as proof of repeatability. The work now is to ship the enterprise-ready product, protect retention where the segment fits, and turn a stronger pipeline into a sales motion that extends beyond the founders. Thank you for the continued support.
06 / Claim map
Boardroom separates sourced fact from interpretation. Medium-confidence claims remain visible until the founder resolves them.
| Claim | Source | Confidence | Founder confirmation? |
|---|---|---|---|
| ARR reached £1.32m, up 9.1% month on month. | KPI spreadsheet | High | No |
| Two annual contracts expected in July closed in June. | Founder note + CRM | High | No |
| Enterprise pipeline growth is directionally linked to tighter ICP focus. | Inference: CRM + founder note | Medium | Yes · open |
| Three SMB renewals representing £42k ARR are at risk. | CS notes + KPI spreadsheet | High | Yes · framing |
| The launch moved to harden permissions and protect enterprise readiness. | Product roadmap | Medium | Yes · rationale |
| No signed customer contract depends on the original June launch date. | Roadmap + CRM export | High | No |
07 / Founder judgment
Confirmation flags are a trust feature. They show where evidence ends and founder interpretation begins.
Confirm whether enterprise pipeline movement is mainly due to tighter ICP focus or partly due to seasonal procurement timing.
Confirm whether the churn pattern is isolated to seasonal SMB customers before describing it as segment-specific.
Confirm whether the product delay should be framed as deliberate scope control, enterprise readiness work, or a resourcing constraint.
Confirm exact investor ask wording, seniority, geography, ACV experience, and which buyer introductions are highest value.
Nothing is sent automatically. The founder reviews sensitive context, interpretations, asks, and forward-looking commitments before export.
The Stellaris difference
Investor reporting is the first interface to a structured company truth layer.
What changed, why it matters, and what comes next.
Material statements remain connected to company evidence.
Numbers are explained in context, not copied into a list.
Weak spots are framed before investors have to ask.
Broad requests become relevant, actionable ways to help.
Bring your latest investor update, KPI sheet, and founder notes. Stellaris Boardroom turns them into an investor-ready narrative you can review, edit, and export.